Tracking the journey of a start-up
Nowadays, the only thing entrepreneurs want is to see their start-up expand at an exponential rate. Before diving deep into the factors affecting the journey of a start-up from early stage to growth stage, let us understand the different stages. In the simplest terms, every start-up goes through three stages – Existence, Survival and Success, and Growth. Stage 1: Existence In this stage, the whole strategy of the business revolves around keeping it alive. The owner’s only concern is to obtain more and customers. The organisation is in its simplest form and the owner is responsible for almost every activity. There is no defined system, structure or formal planning. Stage 2: Survival If the start-up has reached this stage, it means that it is a workable business entity. It has generated a healthy and constant customer-flow. Here the primary concern shifts from mere existence to balancing the revenues and expenses. The organisation still remains a simple enti...